Electronic books and other publications in electronic media sales dü?ürülün to be implemented in the KDV rate of 8 percent, the “Electronic books now not a luxury” we said. This means in practice that move to the publishers asked. Because the Bo?aziçi University Press Editor in Chief of Murat Gülsoy well as the “e-books prices are still much higher than expected.”
“SHAME disappeared”
the fall of the VAT on electronic books, like what’s the point in practice? This fall, e-book sales will improve me?
Sel Publishing Executive Editor Irfan Gripes: the fall of the VAT on electronic books practically no meaning. It was just a shame disappeared.
General Manager Do?an Books Gülgün Carkoglu: Electronic books KDV rate to be reduced to 1 percent or 8 percent, publishers and Publishers’ Association of Turkey stand on for a long time was an issue. Because, of course, have welcomed this new development, e-book sales so that prices will fall, e-book readers to reach more cheaply. However, these changes reflected in sales in the short term should not expect a miracle. The principal factors that will make a difference in this area, rather than e-book prices fall, the spread of tablets and digital reading habits had slipped a little, I think.
Generation Publishing Group General Manager Erdal Cesar: e-books VAT from 18 percent to 8 percent drop in the price of the course will be reflected positively on . This decline of book sales will increase in the short term but will make it more attractive to readers. Books doping will increase the sales of the actual realization of Fatih Project with the Ministry of Education seems to be. Over time, the adoption of e-book readers and e-book reading device sales in our country, the widespread hope that he will reach the desired level.
“The greatest obstacle PRICE ENCRYPTION”
sales price of e-books to satisfy readers away from. Often “Despite the fact that costs less than the selling price of e-books is too high” is like getting rave reviews. So, what is determined by the prices of these books? Why are your prices can not fall enough to meet the expectations of
Chief Murat Bosporus University Press Gülsoy: price of e-books are still much higher than expected. The main reason that the encryption of the money paid to the company. So to prevent copying and sharing what you are paying very serious. But what you do, still a popular book can be found on the internet. Who is going to unpopular. They all can not be read because it is expensive.
General Manager Do?an Books Gülgün Carkoglu: the cost of printing, books involved in the production cost is worth remembering that only one item. Writers and translators of royalties, advertising and marketing expenses, books, digital broadcasting costs incurred in the process of preparation, distribution commission holds true both in book format. The main difference between them, we can say that the cost of paper. So far, 18 percent KDV applied, in addition to e-books were certainly brings a load more. Tablet widespread use of e-book sales increase in a predictable, prices will vary according to demand at that time. Meanwhile, an issue that should not be ignored, but that recommend books publishers in pricing is in position, namely that they are not decisive.
Sel Publishing Executive Editor Irfan Gripes: I think the whole issue of the electronic book publishers see as a rival to printed books. If you pay attention to her more than lists of the publishers of electronic books removed from the eye, is considering whether to buy or book dropped from copyright creates. Without serious work to produce electronic books electronic book pricing the figures still high enough to keep the seriousness of the work is going on can not comprehend.
Generation Publishing Group General Manager Erdal Cesar: not in printed books in e-book has two different costs: E-book production costs and the price of encryption (DRM). In addition to this the cost of a book printed forms KDV 8 percent to 18 percent, while that for e-books of course, was a factor in the high level of prices. Generation Publishing Group as our books of approximately 35 per cent discount from the list price of printed books are giving. For example, our $ 10 e-book as a book you can buy 6.50 TL. Both electronic and printed version of our work selling companies in the price of printed books they apply discounts to the list price themselves out of the price range is much narrower. Thus, readers can observe a high price for e-books. Generation Publishing Group as our e-book prices KDV reductions made as of January 1, 2014 we will be updating. So e-books, which is approximately 35 per cent discount rate of approximately 45 per cent discount to our updated form will make.
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